Cognitively Yours 1.10
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Raja R, Author " Diversification is an admission of not knowing what to do, and our effort will be to strike the average - Better a steady dime, rather than a rare dollar " In the previous blogs, we discussed how mental shortcuts though needed to take quick decisions do induce us to make errors in investing. In the last blog, how emotional reactions often drive our behaviour. "let every man divide his money into three parts and invest a third in land, a third in business and a third let him keep in reserve" - Talmud 1200 BC - 500 AD Quite aside from financial forms of risk management, merchants learned early on to employ diversification to spread their risks. Antonio, Shakespeare’s merchant of Venice, followed this practice: My ventures are not in one bottom trusted, nor to one place, nor is my whole estate, upon the fortune of this present year, Therefore, my merchandise makes me not sad. (Act I, Scene I). For most investors, the hardest part is not fig...